Salesforce Data Cloud
Data Cloud
CRM / Salesforce / Data Cloud
Unlock the Power of Customer Insights with Salesforce Data Cloud
Salesforce Data Cloud is a powerful platform that unifies data from various sources—such as CRM, ERP, and third-party systems—into a single, comprehensive customer profile.
It enables real-time data ingestion, AI-driven identity resolution, and advanced analytics to provide a complete 360-degree view of each customer.
This unified data allows businesses to personalise interactions, predict customer needs, and automate responses across all channels, driving more effective marketing, sales, and service efforts.
Data Cloud is designed to be flexible and scalable, adapting to evolving business requirements.
Data Cloud collects and unifies data from various sources, including sales, marketing, and service channels, into a single, real-time customer profile.
It uses AI-driven identity resolution to merge data from different sources, ensuring each customer profile is accurate and complete.
The platform standardises data across systems, making it actionable and easy to analyse.
Salesforce Einstein applies AI to these unified profiles, providing predictive insights and recommendations that drive personalised marketing, sales, and service efforts.
Data Cloud then enables you to activate these insights across Salesforce applications, allowing for real-time customer engagement, such as sending personalised offers or automating service responses.
Future-Ready Solutions
Salesforce Data Cloud is designed to adapt to your evolving business needs.
Whether you’re scaling operations or entering new markets, Data Cloud’s flexible architecture ensures that your data strategy remains aligned with your growth.